saharmajd/
Sahar Majd is a graphic designer based in Los Angeles_
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CREATION & DESTRUCTION/

CREATION & DESTRUCTION

TYPE EXPERIMENTAL    WEB DESIGN     SPRING 2016                                                WWW.CREATION&DESTRUCTION.COM

 

OBJECTIVE

Our most serious difficulties with being creative as human beings are not a result of deficiencies in imagination nor are they principally due to apathy or indifference. While these are often central factors, the ultimate problem lies elsewhere. We don’t want to destroy or participate in destruction. Because of this, we are unable to create. Because we are unwilling to become destroyers, we cannot become creators. 

APPROACH

In this project, I designed an opinion website on a chosen topic. At least 2/3rds of the website had to be expressed with type, while 90% of it must be live HTML text. Creation & Destruction is a website about an opinion with strong personal and conceptual context. I conducted extensive research, writing, and image creation on this topic. I expressed my opinion on the positive impact of the destruction of creativity by using natural colors as my primary color palette to evoke a mood of destruction and process of creation. 

 

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